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How to Optimise Your Google My Business to Attract More CustomersIf you run a small or medium-sized business in Northampton, one of the most effective ways to attract new customers is to use Google...

Dos and Don’ts of Local SEO for Small BusinessesDid you know that being visible on local search engines can help you attract new customers? A recent study revealed that 78% of people who look up...

A Guide to Local Landing Pages for SEOCreating local landing pages is a sure-fire way to drive visibility in specific locations, particularly if you are determined to attract as many local customers...

Google Updates How Web Crawler WorksThe world's biggest search engine has recently modified how Google web crawler works. A recent update on Googlebot's help document revealed that it would only...

How to Recession-Proof Your Business with Search MarketingThe Covid-19 pandemic is clear proof that anything can happen at any time. It caused many business owners to suffer from closures, which...

How to Succeed with SEO in the Age of AIArtificial Intelligence, or AI, is something we only saw in sci-fi books and movies a few decades ago. But now, they are a reality. They have become so...

How to Create Highly Effective Local SEO Content and Get Better RankingsAs you know, you have to implement various strategies to dominate local search. However, if there's one tactic you shouldn't...

The Top 10 Most Expensive PPC KeywordsOne of the advantages of promoting your business with pay-per-click (PPC) advertising is that you don't need a considerable amount of money to get the results...

Google My Business Optimisation: Effective Ways to Optimise Your GMB Listing in 2022Claiming at least 90% of the global search engine market, Google is no doubt the ultimate search referrer. Whether...

AdWords Ecommerce Tips: The Perks of Using Ad ScriptsWhen it comes to running Google Ads to promote your online store, efficiency matters. After all, the less time you're spending on tweaking your...

What is a Good Conversion Rate for Your Online Business in Northampton?As a Northampton online business owner, one of the most important metrics you should track is your conversions. Does your...

Is Google Changing Meta Titles without Our KnowledgeA vital element of on-page SEO, meta titles play a significant role in the success of your website. They help boost your click-through rate or CTR...

Google Page Experience Update for Desktop Now LiveDid you know that the Google page experience update for desktop is now in full effect? The search giant has recently confirmed that it has finished...

Content Marketing Tips: How to Attract and Engage More Customers Using Web Content Ads can help you reach prospective customers who are actively searching for your products or services. These days,...

9 Simple Yet Effective Ways to Achieve SEO SuccessWith fierce online competition these days, you have to be ingenious and creative to attract the attention of your target market. Because your...

How to Put Your Business Back on Track with Local SEOLocal businesses are well aware that participating in community activities are good neighbourly acts. Providing support to the community can also...

Google Releases January 14th & 15th Update?If there's one thing you can expect from Google consistently, it's got to be their periodic search algorithm updates. On January 14th and 15th, there...