The following represents a standard roll-out timeline for an SEO Campaign. Depending on your individual situation, your timings may differ.

Project Set Up

(Days 1-2)

  • You are assigned a dedicated project manager.
  • You receive a project kick off email.
  • We verify important information about the project and gather assets from you for the campaign.


SEO and Website Audit

(Days 3-7)

  • Thorough manual SEO audit and report (often this has been provided before kick off).
  • Website improvement recommendations.


Competitor Analysis And Keyword Research

(Days 8-14)

  • Competitor profiles and keyword analysis.
  • In-depth keyword strategy.


Website Usage And Conversion Tracking

(Days 15-19)

  • Google Analytics installed and configured.
  • Search Console configured.
  • Conversion tracking configuration.


On Page Seo

(Days 20-28)

  • Unique title tags and meta descriptions reviewed and written.
  • Title tags and meta data added to site and optimised.
  • Optimise images on the site.
  • Keywords to be inserted in content of targeted URLs.
  • A thorough check of all on-page and site fixes.


Off Site Promotion


  • Analysis of current ranks and results.
  • Analysis of current backlink profile, planning for future links.
  • Guest post article market research.
  • Guest post writing.
  • Email outreach to relevant high authority / quality all real websites requesting article placement and appropriate backlink to your website or to guest posts we have already placed.
  • Build lower level backlinks and signals such as Social Media signals, local citations, directory listings, online press releases, forum and blog comments.

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