Google Adwords Services
Achieve your business’ sales goals by getting high quality visits to your website with the use of Google Ads.
Why are Google Adwords Services good for your business
And why should you choose us?
Being visible in Google is important
The goal of every business who wants to grow is get found in Google. People who will visit your website are looking for your products and services and are ready to buy.
Laser focused campaigns
PPC campaigns gets your website found with many specific keywords and earn quick return on investment.
It’s important that your market finds what they want in your advert, We will create powerful ads that are based on keywords that they are using.
No. 1 on the finish line
PPC Adverts work really fast, the tests will let us know quickly, therefore allowing us to start new campaigns, urgent promotions, and immediate improvements without the delays.
Access to everything there is to know
You will be able to see everything about what we are working on and can know the results in as much detail.
All in one specialists
We are PPC experts. We can work on everything that you may need. May it be website content and design, campaign creation, ad testing and and ongoing optimisations development
Happy customers, and counting
"We asked Springhill Marketing to help us to bring in more client leads. Since, we have had a substantial amount of increased traffic and new business leads.”
Craig Vallance - Create Recruitment, Corby Northamptonshire
"I have seen a dramatic increase in converted leads and the phone has been going off more than ever"
Leon Kyte - Dragons Dents, Daventry, Northamptonshire
"I can highly recommend Springhill Marketing. Providing us with Online Marketing, SEO and Google Adwords services for many years, they’ve dramatically increased our website traffic, new business enquiries and sales."
Steve Bendon - Wellingborough Door Company, Northampton
"Since employing you to advertise my business on Google I have seen the number of client enquiries rising by 25%+."
Leigh Adley - Set Your Mind Free, Milton Keynes Buckinghamshire
"We would have no hesitation recommending these SEO services to anyone. With the increased enquiries we are getting higher sales rates which is what we all want."
Elliot Starmer - ES Promotions, Kettering Northamptonshire
“I’ve worked with a few marketing companies over the years, but none have provided a higher ROI or as many business enquiries as Springhill Marketing. I highly recommend their work.”
James Baird - Apexia, Market Harborough Leicestershire
"The knowledge of the team is outstanding …and I can honestly say we wouldn’t have got there without them."
Laura Mould - SSG Recruitment, Hertfordshire
"I’ve found Springhill Marketing very knowledgeable, professional and easy to deal with. They take their time to understand your company objectives, what your overall strategy is and how their services can help you fulfil your business plan."
Mark Perkins - Mark2 Solutions, Kettering Northamptonshire
"If you want sound advice, a friendly service – where nothing is too much trouble and results that are really mustard then Springhill Marketing is the only way to go for your Digital Marketing."
Caroline Nall - Crest Publications, Kettering Northants
"We have experienced a significant increase in relevant enquiries since using their services and now consider their work an essential component to our marketing strategy.”
Amy Cox - Crockwell, Daventry Northamptonshire
Results You Can Get in Just About 5 Months
Increase in Product and Services Enquiry
Increase in Google Search Result Visibility
Increase in Number of Newsletter Sign Up
Increase in Conversion Rate
How much will Google Adwords services cost?
What will each advert click cost?
What minimum spend can I expect for PPC every month?
What is the average spend for PPC each month?
But for a small to medium sized business, the average monthly PPC spend for a competitive market is between £1,500 and £4,500 per month.
What will it cost me?
Our fees are adaptable. The percentage of fees we receive decreases as the monthly click budget increase. We will explain to you the best options to make the most of your investment
Who do I pay my click spend to?
You will be giving your payment directly to advertising systems like Google Adwords and Bing Ads/AdCentre. We prefer this so that you are in control. We charge you with predefined service fees that we calculate based on click spend so that you know the cost every month.
How to choose the right PPC Partner?
It is very important that your PPC specialist have a lot of experience in creating PPC campaigns for many business and different type of markets and is able to adapt to your marketing requirements.
Always choose a PPC Specialist. You may find web design or marketing companies which offers PPC services with the services they offer. Most often, the work will be outsourced to a specialist company like us and you will then be paying more and will not have a direct communication with the actual people working on your campaigns.
Don’t use your marketing budget to someone who is yet to learn the trade. If they lack experience, they will use your PPC budget to learn how to gain from your business’ search opportunities.
30% of Google searches are products or services related...Reach the most relevant audience by showing up on top of Google searches with Adwords sponsored Ads.
How our PPC Process Works
Paid search adverts via Google Adwords and Bing is a very effective and budget wise solution in driving web searching customers to your website with the use of keywords.
Thankfully we offer a complete PPC service package to make the most of your business’ marketing goals and advertising campaigns.
Creating powerful messages
We make sure to create powerful messages for use in ad title and descriptions
for different campaigns. It will feature various product/service advantages and offers that will attract relevant audience to visit your website.
Positioning of your Campaign
Our expertise and strategies will allow for your adverts to be placed where it is most appropriate to achieve your campaign goals.
Keyword research and analysis
We perform and extensive keyword research and based on the many terms that will come out we will have an analysis to determine the best to use.
Target leads by location
We set up your campaign to target by location to get the most relevant traffic.
Because we create ⅔ ads per ad group, we allow alternating adverts so that the best performing one will be displayed more frequently.
These will let Google know when you’re advert should not be shown. Negative keywords are used continuously in campaigns to make sure that the ads will now show up for unrelated search terms.
The secret to a successful PPC campaign is monitoring conversion. With this we can know the keywords that works best and being actioned. Optimisation contributes to the increase in website actions and decrease in your spend.
It is not common for a customer to order on their first visit. With retargeting, you can reach customers who left your site through other websites by showing pictures and messages of what they have previously viewed.
Display Network Advertising
Display Network refer to websites and apps that has Google Adwords Adverts. This type of advertising lets your customers see your ads while they browsing different websites.
FAQ’s for PPC
Is PPC a great way to attract my target customers?
Do you only work with big companies with big marketing budget?
When can we get to work?
Should I worry about my competitors clicking on my ads?
How long have you been doing PPC?
When do we get your reports/update about our campaigns?
What search engines have PPC advertising and how do I choose the one that is good for my business?
What if we have a PPC campaign with another agency? What should we do if we are going to switch to you?
Who do we communicate our concerns with?
What is the contract duration?
I think nobody clicks on Google Ads so why should I do it?
How does Google Adwords work?
How can I check on the status of my campaigns?
Why do we need continuous PPC management and optimisation?
- Look for advertising opportunities
- Create adverts.
- Keyword targeting, analysis and optimisation.
- Click through rate, cost per click, budget and quality score monitoring to help you receive the cheapest possible click prices.
- Continuous monitoring of click through rate, cost per click, budget and quality score so we can help you get the cheapest click prices.